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More About Us

When Covid hit in March of 2020, many people turned their thoughts toward enhancing the comfort of their homes.  Home equals sanctuary.  Sanctuary equals peace and safety, and peace and safety equal wellness.  Founded in 2021 by Lauren Imbruglia, Deeply Rooted (Ridgewood’s first and ONLY dedicated plant shop)  is bringing the ideas of sanctuary, peace, safety and wellness to their community members by inspiring local customers to start or cultivate home sanctuaries of their own. Lauren is the mom of 3 adult children and 2 bulldogs.  Slowly and surely, she added plant mom to her title!  She wanted to help her husband breathe better after his Covid experience and knowing that plants bring more oxygen into our home spaces, more beautiful greenery was added to the household.  Our main goal here is helping you make your spaces more serene and healthy, through the use of indoor plants, small trees, succulents and beautiful and fun plant care items. We believe in creating a more sustainable earth for everyone and encourage everyone to add a little green to their lives. Our team is more than happy to help with plant selection and general advice. We’re here to help your plants thrive. Overwhelmed? Remember, all you need to get started is a single plant.  

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